On July 9, CIO B.J. Moore sat down with Orest Holubec, executive vice president and chief communication officer for our second episode of the CIO Fireside Series.
Orest leads the group which is our key partner for media relations, social media, influence strategy, and getting the word out to the broader enterprise about IS initiatives. Orest discussed his career background, his ten years with PSJH, as well as how our health system has become a national thought leader for COVID-19.
His team’s efforts helped our system have a credible local and national voice during the current crisis with authority, humility, and reassurance. This disciplined approach led to PSJH garnering massive share of voice in national and regional media (see below).
The IS Caregiver Engagement Committee will continue to facilitate these series of recordings with B.J. and his executive peers from across the organization. Our next guest will be Verona Dorch, our new executive vice president and chief legal officer, who joined PSJH this past month. Doug Lewis and our Caregiver Engagement Committee will solicit questions for B.J.’s chat with her via the IS Open Forum Yammer group in the coming days.
Related
CIO Fireside Chat with Amy Compton-Phillips, M.D. (June 2020)